Your browser does not have JavaScript enabled. Please enable javascript and refresh this page

buzz

The Muscle, The Bird, The Psoas: Why Science Writing Goes Viral and Which Books Do It Best

yuriy-vertikov-rMglQIsoOok-unsplash.jpg

How science writing cleverly entered the mainstream bringing as much as drama as the best fiction.

A cod. A cadaver. A colour. A parasite. One organism, one substance, one body part, examined with such depth and wit that the reader finishes the book knowing not just about the subject but about commerce, history, evolution, ethics and the architecture of their own ignorance. These are the ten books that do it best.

Salt: A World History

Mark Kurlansky · 2002

Kurlansky more or less invented the single-commodity history with Cod in 1997, but Salt is the perfected version. He takes a substance so ubiquitous it is invisible and follows it through the rise and fall of empires, the economics of the slave trade, the chemistry of food preservation, Gandhi's march to the sea and the geological formation of the earth. The book's genius is structural: by the time you have finished it, you understand that this one mineral connects nearly everything in human civilisation, and that you had never once thought about it. The trick works because Kurlansky never oversells. The salt does the work. He just holds it up to the light.

Stiff: The Curious Lives of Human Cadavers

Mary Roach · 2003

Roach's debut asks a question that most people have wondered about and nobody wants to ask aloud: what happens to a body after it dies? The answer, it turns out, involves crash-test laboratories, body farms, surgical practice dummies, forensic entomology, the history of organ transplantation and a remarkably detailed account of human composting. Roach writes with a comedian's timing and a journalist's rigour, and her great gift is tone: she treats the dead with genuine respect while refusing to be solemn about them. The book made her career and established the template - one taboo subject, exhaustively researched, delivered with deadpan wit - that she has replicated across six subsequent books, each one using a different uncomfortable question as its doorway.

The Secret Lives of Colour

Kassia St Clair · 2016

St Clair's book is organised as a chromatic tour - seventy-five colours, from lead white to vantablack, each given a short essay that traces its history, chemistry, cultural significance and the often bizarre circumstances of its manufacture. Mummy brown was made from actual mummies. Scheele's green contained arsenic and may have killed Napoleon. Indian yellow was reportedly produced from the urine of mango-fed cows. The book works because the format allows St Clair to be encyclopaedic without being exhausting: each entry is brief enough to read in a few minutes, deep enough to surprise, and connected to its neighbours by the logic of the spectrum rather than a chronological argument. It is the ideal bedside book for the scientifically curious, and its structure - many small doorways rather than one large one - is a masterclass in how to make research feel like play.

The Immortal Life of Henrietta Lacks

Rebecca Skloot · 2010

In 1951, a sample of cervical cancer cells was taken from Henrietta Lacks, a poor Black tobacco farmer in Baltimore, without her knowledge or consent. Those cells - known as HeLa - became the first immortal human cell line, the foundation of the polio vaccine, gene mapping, in vitro fertilisation and countless other medical breakthroughs. Lacks died. Her family learned about the cells decades later and received nothing. Skloot spent over a decade reporting this story, and the result is simultaneously a history of cell biology, a portrait of medical racism, a family narrative and an ethical argument about who owns the human body. The single-doorway technique reaches its moral apex here: one woman's cells open up the entire relationship between science, race and consent in America.

The Disappearing Spoon

Sam Kean · 2010

Kean's book takes the periodic table - the driest-looking object in any school laboratory - and reveals it as a catalogue of human obsession, war, accident and occasional poisoning. Each element gets a story: gallium melts in your hand, tellurium makes you smell like garlic for weeks, and radium killed the women who painted watch dials with it. The title refers to a spoon made of gallium that dissolves when you stir your tea. Kean writes with infectious enthusiasm and a structural cleverness that keeps the book from feeling like a list: the chapters are organised not by atomic number but by theme, so the reader moves through politics, medicine, aesthetics and geology as they move through the elements. It made chemistry entertaining to people who had spent their school years dreading it.

Smoke Gets in Your Eyes

Caitlin Doughty · 2014

Doughty was twenty-three when she took a job at a crematory in Oakland, California, and this memoir of her first year among the dead is both a coming-of-age story and a sustained argument against the Western funeral industry's insistence on sanitising death. She describes the mechanics of cremation with a matter-of-factness that is initially shocking and gradually revelatory: by treating the physical reality of death as simply interesting rather than horrifying, Doughty opens up questions about grief, cultural practice, environmental impact and the multi-billion-pound industry that has been built on making people too squeamish to ask what actually happens to a body. The doorway is your own mortality. The bigger world is everything a death-phobic culture has been hiding from you.

The Hidden Life of Trees

Peter Wohlleben · 2015

Wohlleben, a German forester, argues that trees communicate through underground fungal networks, nurse their sick, share nutrients with their neighbours and may possess something analogous to memory. The book was a sensation - translated into dozens of languages, adapted into a documentary, the subject of intense scientific debate about whether Wohlleben's anthropomorphism crosses the line from metaphor into inaccuracy. That debate is itself part of what makes the book significant: it forced a public conversation about what we mean when we describe intelligence in non-animal organisms, and whether the refusal to attribute awareness to trees tells us more about trees or about the limits of human imagination. The doorway is a beech forest. The bigger world is the question of what counts as a mind.

Other Minds: The Octopus and the Evolution of Intelligent Life

Peter Godfrey-Smith · 2016

Godfrey-Smith is a philosopher of science who also happens to be a serious scuba diver, and Other Minds is the product of both vocations. The octopus, he argues, represents an independent experiment in the evolution of complex intelligence: the last common ancestor we share with cephalopods was a flattened worm-like creature that lived over 500 million years ago, which means that octopus consciousness - if it exists - evolved entirely separately from our own. The book uses this one organism to ask questions about the nature of mind, the relationship between brain and body, and whether subjective experience can arise in a creature whose neurons are distributed across eight arms. It is popular science operating at its most philosophically ambitious, and the octopus is the perfect doorway because it is both familiar and genuinely alien.

Entangled Life

Merlin Sheldrake · 2020

Sheldrake's book about fungi became a bestseller for the same reason Wohlleben's book about trees did: it revealed an entire kingdom of life that most readers had been stepping over without noticing. Fungi decompose the dead, form symbiotic networks with plant roots, produce antibiotics, ferment bread and beer, alter the behaviour of insects and may have been responsible for the colonisation of land by plants. Sheldrake writes with a poet's ear and a biologist's precision - he is the son of the controversial biologist Rupert Sheldrake, and his prose has a quality of disciplined wonder that feels inherited. The book's most radical argument is that fungi challenge the Western conception of the individual organism: in a world knitted together by mycelial networks, the boundaries between self and other become difficult to locate.

An Immense World

Ed Yong · 2022

Yong's Pulitzer Prize-winning book borrows the biologist Jakob von Uexküll's concept of the Umwelt - the sensory world unique to each species - and uses it to demolish the assumption that what humans perceive is what there is to perceive. Beetles navigate by the Milky Way. Turtles track the Earth's magnetic field. Spiders feel the vibrations of the world through the silk of their webs. Each chapter opens a different sense - smell, echolocation, electric fields, pain - and by the end of the book the reader's sense of reality has been comprehensively destabilised. Yong is a journalist of extraordinary range and clarity, and An Immense World is arguably the finest single-doorway science book of the decade: the doorway is a question so simple it sounds childish - what is it like to be another animal? - and the world behind it is inexhaustible.


The reason this kind of science writing goes viral is not mystery. It works because it starts where the reader is - curious, uninformed, slightly embarrassed not to know - and takes them somewhere they could not have arrived alone. The doorway is always small: a muscle you cannot name, a bird you have never seen, a substance you use every day without thinking. The world behind it is always larger than expected. The best popular science writers understand that the reader's ignorance is not an obstacle. It is the gift. It is the space in which the book can do its wor

Simple book links for global sales

To create a universal book link simply add your book's ISBN or Amazon ASIN number using our linking tool.

Create Your Link